lifetime customer value
Смотреть что такое "lifetime customer value" в других словарях:
lifetime customer value — UK US noun [C or U] COMMERCE ► CUSTOMER LIFETIME VALUE(Cf. ↑customer lifetime value) … Financial and business terms
lifetime customer value — /ˌlaɪftaɪm kʌstəmə ˌvælju:/, lifetioe value / laɪftaɪm ˌvælju:/ noun the value of a customer to a firm during the customer’s lifetime, which can be charted using technology and market research … Marketing dictionary in english
Customer Value Models — A Customer Value Model (CVM) is a data driven representation of the worth, in monetary terms, of what a company is doing or could do for its customers.[1][2][self published source?] Customer Value Models are tools used primarily in B2B markets… … Wikipedia
customer lifetime value — ➔ value * * * customer lifetime value UK US noun [C or U] (also lifetime customer value, also lifetime value, ABBREVIATION CLV) COMMERCE ► … Financial and business terms
Customer lifetime value — Contents 1 Definition of Customer Lifetime Value 2 Calculation in customer retention cases 3 Uses and Advantages of CLV 4 References … Wikipedia
Customer retention — is the activity that a selling organization undertakes in order to reduce customer defections. Successful customer retention starts with the first contact an organisation has with a customer and continues throughout the entire lifetime of a… … Wikipedia
Customer equity — is the total combined customer lifetime values of all of a company’s customers. Contents 1 Overview 2 Customer equity strategy 3 Literature 4 See also … Wikipedia
Customer Lifetime Ansatz — Customer Lifetime Value (CLV) ist allgemein der Deckungsbeitrag, den ein Kunde während seines gesamten „Kundenlebens“ realisiert, diskontiert auf den heutigen Tag. Es ist eine Kennzahl aus der Betriebswirtschaft. Neben historischen Umsätzen wird… … Deutsch Wikipedia
Customer Lifetime Value — (CLV) ist allgemein der Deckungsbeitrag, den ein Kunde während seines gesamten „Kundenlebens“ realisiert, diskontiert auf den heutigen Tag. Es ist eine Kennzahl aus der Betriebswirtschaft. Neben historischen Umsätzen wird auch der zukünftig… … Deutsch Wikipedia
Customer Cost — refers not only to the price of a product, but also encompasses the purchase costs as well as use costs and post use costs. Purchase costs mainly consist of the cost of searching for a product, gathering information about it and obtaining it. The … Wikipedia
lifetime value — customer lifetime value; customer equity The future long term profitability of a particular customer, i. e. the amount by which the revenue received from this customer will exceed the cost of attracting, selling to, and servicing him or her.… … Big dictionary of business and management
